Articles on: Integrations

Intergrate Reviews with Google Shopping Product Listings (New)

From 22th October 2024, we launched a new version of the Google shopping integration in-app setting. The set up guide below is for the new version. In case you haven't set up the feed file for product rating before, we recommend to contact our support team to help you update to the new version.

Google's guidlines for reviews and rating:
1. You must have a minimum of 50 reviews in your Product Ratings feed.
2. Your reviews must follow Google’s content policies.
3. Reviews should be of high quality (text and picture).
4. All reviews must be synced (even low ratings).

Fill in Product Ratings Interest Form

Log into your Google Merchant Center account or sign up for one

Fill in Google's Product Rating Interest Form

Under “Do you work with an approved third-party reviews aggregator?:”, choose No. Then, answer other questions and submit the form.



After submitting the form, you will receive an email from Google saying that your Merchant Center Account has been enabled for Google Product Ratings and you will see a Reviews tab in the Navigation menu but the status is still inactive.

It takes around 2 weeks for Google to change the status to active. If the status does not switch to active after 2 weeks, you can contact Google for further instruction.



While waiting for Google to change the status, you can follow the steps below to continue with the integration.

How to set up Google Shopping in LAI

2.1: Log into LAI Product Reviews, go to Integrations > click on Go to setting under Google Shopping sub-section


2.2: Adjust the settings of your reviews


Review content setting: This setting is to select the type of reviews that you would like to show on Google shopping.

Product Review Feed: After selecting reviews from review content setting, reviews will be synced to a file called XML. This setting is to decide if you would like us to update new reviews daily to the XML file or not.

Product identifier:

- Please take a look at the Google's Note for more details.

- Based on the availability of your product's identifier, you can select GTIN/MPN, both or none of them but GTINs are highly recommended.

After finish all settings > Click Save to create XML file.

2.3: Copy the XML file link

Click this icon to copy the generated XML link:



Upload your Product Ratings feed to Google:

This step is to submit XML file to Google
3.1: Log into your Merchant Center account

3.2: Go to Reviews section > Product Review tab > Click Product review data source:



3.3: Click Add product review:



3.4: Select Enter the link to your file option and then paste the XML file link copied in step 2.3 above to the box > select automatically update schedule:



3.5: Then click Continue to create a review feed



After that you can go back to the Product review data source to delete/update manually the feed file.

If you have any troubles following the instruction, please contact us via live chat or send emails to support@smartifyapps.com.

Updated on: 13/12/2024

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